🗞️ Links & Thinks from 2023.03.13
Bank Runs & Other Fun
Turns out Silicon Valley Bank was a disaster waiting to happen. And it’s not alone. Signature Bank in NY just got shut down. The Feds took over in both cases in an attempt to avoid a crisis (remember 2008?).
I’m not worried (yet) because of the business these banks were in. Tech has taken a tumble and SVB was mismanaged. Signature was in on crypto and bridging that blockchain-to-Wall-Street divide is still a dicey proposition.
2008 was caused by an asset crash that could impact anyone who owned a home, which, is a decent number of people. Tech (and its subset crypto) are asset groups with limited reach for financial disaster amongst the broader population. And the inflationary forces are primarily from temporary supply shocks, which will normalize.
But that doesn’t mean it’s not gonna suck. And it’s not just SVB account holders that are in trouble, at least in the e-commerce world.
The Most Superb Owl
The only insight you need from the "best Super Bowl ads" takeaways (on why Rihanna's halftime show was the best ad):
The best marketing is organic in a situation versus this ad that tries to interrupt you and tell you a different story than the story you're watching.
TikTok Takes Another Blow
Belgium bans TikTok from federal government work phones
🤔
Here’s a question:
Would your customers want to wear your logo on a t-shirt?
Just The Headlines
Audi tests personalized QR codes in streaming ads (Well this is interesting. QR codes just finally had their 1.0 moment, is it already time for 2.0?)
Roku, Best Buy promise greater CTV precision through retail media pact
Influencers have greatest impact on consumer sustainability choices, Unilever finds